Top 5 Social Apps on Android in Russia for Q4 2021

In the fourth quarter of 2021, the top social apps on the Android platform in Russia demonstrated diverse trends in downloads, revenue, and active users. Here's a closer look at the performance of TikTok, VK: music, video, messenger, Spin the Bottle: chatroom app, OK: Social Network, and ДругВокруг: Знакомства и чат.

TikTok saw a fluctuating revenue trend, peaking at around $192K in mid-November before dipping to $126K at the end of December. Weekly downloads were relatively stable, with a notable peak at 289K in the last week of December. The app maintained a consistently high level of active users, starting at 26.5M and ending the quarter at 27.1M.

VK: music, video, messenger experienced varied weekly revenue, peaking at approximately $141K in mid-October. Downloads showed a steady increase, reaching 156K in the last week of December. Active users remained high, with slight fluctuations, starting at 67.9M and ending at 66.5M.

Spin the Bottle: chatroom app exhibited a consistent weekly revenue trend, peaking at $54K in late December. Downloads were relatively low but saw a mid-quarter peak of 7.4K in mid-November. Active users showed a slight decline from 42.7K to 35.1K throughout the quarter.

OK: Social Network maintained a consistent revenue stream, peaking at around $47K in late November. Weekly downloads were stable, with a peak of 96K in the last week of December. Active users saw an increase from 7.6M to 8.3M over the quarter.

ДругВокруг: Знакомства и чат had a steady revenue trend, peaking at $17K in mid-October. Downloads remained stable, with a slight peak at 48K in the last week of September. Active users saw a slight decline from 543K to 516K throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed information and further analysis, visit Sensor Tower.